The development of a federal promotional campaign for the stimulation of sales in the first half of 2015.
At the heart of the idea lies the simple idea that when buying Stihl motorized products you can get a 'Forest of Gifts'! It is enough to register the procured product and choose a gift!
A promotion was held with the mechanics of receiving gifts when making a purchase. More than 16,000 participants were registered, among whom the prizes were drawn: chainsaws, cultivators and others.
PROMOTIONAL WEB CAMPAIGNS:
The development of a creative communication platform, a TV clip adopted for several state channels,the key image of the campaign, campaign web site with a personal account and moderation of unit serial codes, logistics and legal support of the prizes.
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